GoDad­dy, the inter­net domain web site famous for its provoca­tive Super Bowl com­mer­cials, has been sold to KKR & Co. and two oth­er firms for $2.25 bil­lion, peo­ple famil­iar said, accord­ing to reports. In a released state­ment, CEO Bob Par­sons said the deal with KKR, Sil­ver Lake and Tech­nol­o­gy Crossover Ven­tures was a pos­si­bil­i­ty he had been look­ing for­ward to.

“I’ve always said we would make a move like this when the right deal with the right part­ners could help us do the right thing for our cus­tomers and our employ­ees,” he said.

He said he was part­ner­ing with the firms because “of their tech­nol­o­gy exper­tise, their under­stand­ing of Web based busi­ness­es and because their val­ues align with ours.

“We believe, togeth­er, we will take the com­pa­ny to the next lev­el, espe­cial­ly when it comes to accel­er­at­ing inter­na­tion­al growth,” Par­sons said.

An offi­cial from Sil­ver Lake said the firm plans to “main­tain and aug­ment” GoDad­dy’s cus­tomer sup­port and com­pet­i­tive pric­ing. A KKR rep­re­sen­ta­tive said there is a “sig­nif­i­cant oppor­tu­ni­ty ” to expand the cur­rent prod­ucts and ser­vices and to also accel­er­ate growth inter­na­tion­al­ly.

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